18 Business Blogs to Help You Grow in 2021
We won't bore you with the obligatory 'new year' assessment of 2020...for most of us, it wasn't great - so let's focus on the future!
There is no knowing if the next 12 months will throw in quite as many plot twists as the last 12, but there is one thing that is sure - educating ourselves is a great way to help protect against these unknowns. Knowledge is a powerful tool, helping us adapt quickly and efficiently to any new challenges that 2021 throws our way.
As you are already reading this article the likelihood is your thirst for knowledge is high. So we know you are going to love our top list of business blogs and resources that will help you grow and strengthen your business this year.
We have split these blogs into sections:
Marketing Blogs (helping you reach your audience in a more compelling way)
Sales Blogs (helping you find more prospects and close more sales)
Finance Blogs (helping you strengthen and grow your business finances)
Customer Service Blogs (helping you better serve your customers and earn their loyalty)
HR & Recruitment Blogs (helping you nurture and grow your team)
So, read on friends...
If you want to grow your business by boosting your search engine rankings (who doesn't) then Moz is a great blog to visit and brush up on your knowledge. The SEO platform is an industry leader and the knowledge they provide is second to none.
HubSpot is a well known SaaS provider that offers tools for all businesses from CRM through to specific sales and marketing platforms. Their blog is a great place to start if you want to learn more about inbound sales and marketing. For further self-education, we also highly recommend trying out some (totally free) courses on the HubSpot Academy.
We suggest: HubSpot 2020 State of Marketing Report
Hootsuite is the go-to social media management platform - and for good reason. For all the latest insight on social media trends, tips and best practices, the Hootsuite blog is the place to start.
They say content is king! If you want to improve your content marketing efforts in 2021, there is no better website to bookmark than the blog on The Content Marketing Institute. You will everything here from tips on content creation to the latest trends in the industry.
Of course, we aren't going to miss out our very own website when it comes to growing essential business knowledge in 2021. The Better Business Tools (BBT) sit would fit comfortably into any category in this article - but we had to pick one, so here it is.
Use BBT as your go-to business resource, offering you quick and actional news, advice and reviews that will help you take your business to the next level. You can also sign up the newsletter (form in the footer of this page) so you get all the best insight direct to your inbox.
eConsultancy is another great media site for all your marketing needs. This site primarily focuses on marketing trends and insights, so is most suitable if you have a deep interest in marketing or work specifically within the marketing industry.
Not only does Close provide businesses with a leading sales platform, but they also offer one of (if not THE) best sales blogs on the internet. If you want to smash your sales targets in 2021, make a regular visit to Close and dive into their useful sales articles.
The Sales Hacker website is an invaluable resource for those who operate in the B2B sales space. Packed with useful information on everything to the best sales tools to B2B sales statistics, you are always going to leave this site a little more knowledgable than when you came to it.
Sales Gravy is your go-to site for improving your sales skills. They offer a full suite of tools for boosting your sales knowledge from sales training courses to deeply insightful blog posts on various topics in the sales space.
We suggest: The Difference Between Sales Pros & Sales Reps
Small Business Bonfire is an incredible resource for (you guessed it) small businesses. Although their site spans multiple business areas from marketing to customer service, their 'money' section is especially useful for professionals looking to boost their financial intelligence.
We suggest: 5 Ways to Finance Your Business
Investopedia is known by many as a leading site of financial and investment information. Whatever you want to educate yourself about the subject of finance it is probably on this site in a well written and easily digestible form. We are a particular fan of the Financial Terms Dictionary, which helps you understand the various jargon thrown around by financial professionals.
We suggest: The Financial Terms Dictionary
This fantastic blog is written by David Smith, the Economics Editor of The Sunday Times. Dive into the details and learn about the latest trends in economics from this industry expert. This blog is especially useful if you are trying to get a view on the economy and how that may impact your business moving forwards.
Customer Service Blogs
The Zendesk platform is used my countless businesses to deliver expert customer support. So it should come as no surprise that their blog is also a hub of valuable information surrounding the topic of customer service.
We suggest: The ultimate guide to sales email automation
Although the Totango blog appears to focus heavily on company news and product updates, it is also a great place to get up to date with all the best practices in the customer service space.
The Client Success blog is the perfect site to bookmark if you have a general interest in customer service and you want to improve how you deal and serve your customers. It is full of easy to digest information and actionable insight.
We suggest: Getting Back to the Basics of Customer Success
HR & Recruitment Blogs
The personal blog of HR specialist Sharlyn Lauby, HR Bartender offers business leaders expertise in the key areas of human resource management. It is a fantastic resource for those who want to grow their knowledge HR.
Probably the best ever name for a HR blog, The Chief Happiness Officer Blog is a resource for those who want to grow happy, proactive and successful teams. There are also countless videos and webinars on the subject, so whatever your viewing preference there is something for you!
HR news moves fast. The HR Grapevine is your go to source to keep up to date with everything that is going on in world of human resources.
We suggest: HR experts reveal 2021 employment trends
The Best Business Blogs for 2021
Have we missed a great blog? Let us know by getting in touch.